Capability
Private label and own label
Your brand, made in our kitchen. Ready meals and desserts developed to your brief, packed in your livery and made to BRC Grade A standards.
New product development
Food new product development, from brief to finished product
From your brief to a finished, packed product. Our in-house NPD kitchen develops new dishes and adapts existing ones to your customers' tastes and your price point.
Key points
In-house new product development kitchen
Tailored products made to customer briefs
Ongoing new product and range development
Packaging developed alongside the recipe
From brief to shelf
How a new FoodPro product comes together
We have ongoing new product and range development, and the capacity to produce tailored products according to customer briefs.
Brief
You tell us the dish, the shopper, the price point and the channel: retail, wholesale or foodservice.
Kitchen
Our development chefs create recipes to your brief in FoodPro's in-house NPD kitchen.
Taste
You taste the samples. We refine the recipe until it is exactly right for your customers.
Pack
We match the dish to packaging from our own range, ready for your label and livery.
Produce
Your product moves to hand-crafted or fully automated production in our BRC Grade A facility.
Deliver
Frozen storage and transport through Browns Food Group get your product to depot.
To confirm with FoodPro: The stage names and what happens at each, from FoodPro's NPD team, plus typical timescales.
The NPD kitchen
Developed by chefs, built for production
Whilst offering a multicultural world-taste menu, we continuously develop new and exciting foods to bring to market within our new product development kitchen.
Because recipe, packaging and production sit under one roof, a dish developed in the kitchen is designed from day one to run on our lines, hand-crafted or fully automated.
Writing a brief
Send us your brief What to send us
The more we know at the start, the faster we can get samples in front of you.
- The dish or cuisine, and any recipe you already have
- Who it's for: retail, wholesale or foodservice, and the shopper or diner
- Target price point and pack or portion size
- Likely volumes and launch date
- Any dietary, allergen or ingredient requirements
- Whether it's for your own label
Also from FoodPro
Related capabilities and sectors
Capability
Packaging
We produce our own range of packaging for our product lines, and keep looking for ways to use less of it.
Capability
Manufacturing
An 80,000 sq ft production facility in Wigan, offering hand-crafted or fully automated production with the consistency retailers rely on.
Sectors we serve
Trade enquiries
Let's talk about your next range
Tell us what you're looking for: an existing dish for your shelves, an own-label range, or something new from our development kitchen. A member of our sales team will get back to you.